Grow Your Practice, Monarch Style | Melissa | Lush Lab
For My Monarch Family Only

You're Mastering The Injections.
Let's Master The Business Too!

I'm an MMI injector just like you, and while I'm newer to injecting (started in Nov 2025), I'm an experienced (20+ years) digital designer and social media strategist. I work full time in marketing and sales, and I'm honored to help fellow Monarch members turn their practice into a brand people can't scroll past.

Get My Free Brand Audit See How I Help
Melissa
Melissa HutchisonYour Online Growth Guide
Same Room, Different Toolkit

I Know The Hustle Because I'm Living It Too.

Between appointments, training, and building a client base, marketing is usually the first thing to slip, and I get it, because I'm building my own MMI practice right alongside you.

In addition to injecting, I own my own design & marketing agency, HutchCreative.Co, and work full time as a strategy director in sales and marketing. I bring both worlds together to help Monarch members build a brand as polished as their results, without adding more to your plate.

MMI
Certified Member
2
Careers, One Toolkit
100%
Focused On Your Small Business
What I Can Take Off Your Plate

Built For Injectors, Not Generic Small Businesses

Every service below is shaped around what actually moves the needle (pun intended) for aesthetics practices.

🎨

Logo Design & Branded Graphics

Need a logo, a social media banner, custom branded graphics, or all three? Get exactly what your brand needs to look polished and unmistakably yours.

💻

Custom Websites & Booking Pages

Get a fully customized website built from scratch, or have your existing booking platform (GlossGenius, Vagaro, and more) customized to match your brand, built around clear calls-to-action and a seamless flow from click to booked appointment.

📱

Social Accounts & Google Business Profile

I help you maximize the potential of your business social accounts and Google Business Profile, keeping every platform cohesive so your brand looks consistent everywhere clients find you.

🗣️

Content Strategy & Brand Voice

A consistent content cadence built around your brand voice, with trust-building content that shows real results and real you.

🎯

Targeted Ad Campaigns

Location- and interest-targeted ads that put your services in front of the right people near you, not just anyone scrolling by.

📩

Email & SMS Marketing

Automated email and text campaigns (Klaviyo, and more) that stay in touch with clients between appointments and bring them back for their next treatment.

🚀

Quick Wins Or Full Launch Campaigns

Small bite or big dive, I'll build the graphics, copy, and rollout plan to match your comfort level, your budget, and your timeline.

📖

The DIY Growth Guide

Prefer to DIY? Get instant access to my nearly 100-page online growth guide, built just for cosmetic injectors, packed with step-by-step strategies you can put to work yourself.

📹

I'll Teach You How

Hop on a video call anytime you want to walk through a topic together, from a single post to a full strategy, so you learn to do it yourself.

The Specifics

A Closer Look At The Services Offered

Here's exactly what these services can look like once we start working together. Mix and match based on what your practice needs most.

🎨

Your Logo, Your Brand

A Logo Made For You Your Colors & Fonts New Design Or Existing Design Recreation (High Quality) Added To Your Canva Brand Kit, Ready For Use

Discounted MMI Pricing Available

Example logo
🖼️

Social Media Banners

Instagram & Facebook Covers Highlight Icons For Your Page Ready-To-Post Templates

Discounted MMI Pricing Available

Example social media banner
🖌️

Branded Graphics

Before & After Posts Promo/Sale Graphics Customer Review Graphics Educational Posts Services List Price List Holiday Posts Fun Quote Graphics Opening/Availability Memes

Discounted MMI Pricing Available

Example branded graphic
🌐

Your Website

Built From Scratch Website (Link/Embed Your Booking Site) Customize Your Booking Site (GlossGenius, Vagaro, Etc.) A Page Like This One (One Scroll) A Page For Email/SMS Sign-Ups

Discounted MMI Pricing Available

Example website
💬

Ongoing Help

Monthly Posting Plan Captions Written For You Check-In (Text) Video Call Brainstorms Trend/Competitor Reviews Google Review Collection Flows Sanity Check-Ins

Discounted MMI Pricing Available

Example ongoing support
Why Work with Melissa

You Won't Have To Explain Your World To Me.

  • I'm an MMI member, too. I already understand the schedule, the compliance considerations, and the pace of an injector's week.
  • I know what actually converts followers into consults in this industry, not generic small-business advice.
  • As a fellow Monarch member, your success reflects on our community. I'm invested in it.
  • I'm available for you. I'm just a text away whenever you need something.
Monarch member testimonial
Monarch Member Exclusive

Let's Give Your Brand A Glow-Up.

Tell me a little about your practice and where you'd like help, and I'll follow up with a free brand & social audit built just for you.

No spam, just a real reply from a fellow Monarch member.

Melissa Hutchison · Proud MMI Member · (903) 816.2484